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In an exciting pre-holiday success, Little Brother Books ‘SHOOT’ Advent Calendars have sold out just weeks after hitting the market. Our calendars have been designed to offer fans a unique daily countdown to Christmas with exclusive football-themed surprises, quizzes and competitions.

We’re thrilled with the overwhelming response. To see these calendars go from idea to sell-out success so quickly has been fantastic, and it’s clear the love for football extends beyond the pitch.

With the SHOOT Advent Calendar now completely sold out, we are expecting good things from our 2025 SHOOT Annuals which are on our online store.

Don’t worry if you missed out this year, we will very soon be working on our calendars for 2025!

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We have donated approximately 90 children’s 2024 Annuals to Exeter Foodbank.

These books will be added to the bookshelf in their foodbank room, where children can take one home to enjoy.

Being part of Exeter FoodBank’s mission to help our local community means the world to us. Every gesture counts, and we’re proud to stand behind this amazing cause.

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We are very excited to share that SHOOT has had an exclusive interview with one of the most exciting players in the Premier League… Cole Palmer!

Our 2025 SHOOT Annual is available for 2025 now!

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Our amazing Studio Manager, Alex Leamon has been nominated for the 2024 Edition of the Brands Untapped 100 – a publication celebrating designers, studios and creative leaders for the past 12 months!

Alex leads our small but productive team of designers and writers here at Little Brother Books! She excels at creating on trend, entertaining and educational children’s titles and is an ‘unsung hero’ when it comes to creating our best-selling annuals and other books!

We are very proud of Alex!

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This year highlights our new board book Annuals format exclusive to Little Brother Books.

‘My First Annual’ 2025 Range kicks off with Bing and CoComelon. With vibrant sturdy board pages that are perfect for little hands as well as a convenient handle to carry them around!

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The pull-out mini sampler in the middle of the BBC brand, Top of the Pops magazine features exclusive book extracts from The Ultimate Guide to Roblox 2023 Edition by GamesWarrior.

Appearing in the 30th November edition for readers to get a heads-up on adding the Annual to their Christmas list. This edition also included an exclusive advert of our 2023 Christmas Annuals suitable for under 13’s.

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Little Brother Books features in the licensing press…

‘Brokered by London Entertainment Inc., in partnership with the UK’s number one publisher in children’s annuals, Little Brother Books, Rebekah and Jamie Vardy have embarked on their new venture with a series of storybooks aimed at children aged three and upwards.

The first release – Cedric The Little Sloth with a Big Dream – was unveiled at an exclusive event at The Dorchester Hotel, London on 8 March. It introduces the Be You Guardians, with each title having a different storyline and B.U.G support.

Cedric has a passion for football, bags of enthusiasm and dreams of joining his favourite football team, the Rainforest Rovers, but has had it engrained in him that sloths are too slow and too sleepy to be good footballers. The Be You Guardians step in to boost Cedric’s confidence and remind him that he can follow his dream and join the team.

Rebekah and Jamie wanted to develop stories based around a theme that they strongly believe in, and which will be reiterated in every title: inspiring children to be confident and happy, just by being themselves and never letting anyone tell you that you can’t achieve your dreams.’

To read the full article please click here Licensing Source – Rebekah-Jamie-Vardy launch series of books

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Little Brother Books has appeared in The Daily Mail regarding the publication of a new picture book.

”Rebekah and Jamie Vardy are to launch a new range of children’s illustrated storybooks. The model, 39, and her footballer husband, 34, are drawing inspiration from their parenting experience with their blended family of six children, and said they hope to uplift youngsters with empowering messages in the books.

Their first release is titled Cedric the Little Sloth with a Big Dream and is set for release next year, close to World Book Day…

To read the full article please click here Daily Mail Rebekah-Jamie-Vardy book

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Published on: 10th May 2021

The collection of mid-year annuals and gaming guides from Little Brother Books includes titles for top toy and gaming brands to refresh toy retailers’ offerings.

Little Brother Books (LBB), the UK’s leading publisher of children’s annuals is set to bolster the market with its 2021 spring/summer range of six hugely popular titles.

Launching in May will be three Fun, Play and Learn titles, including L.O.L. Surprise!, Barbie and World of Dinosaurs, as well as three Ultimate Gaming Guides – GamesWarrior’s Ultimate Guide to Fortnite, Roblox and Minecraft.

All six titles have entirely new content created exclusively by Little Brother Books and will delight fans of these hugely popular toy and gaming brands over the summer months.  Each with an RRP of £5.99, the books are available now. With strong listings already in Amazon, TJ Morris, Sainsbury’s, Smyths Toys and other book retailers, the collection provides an indicator of LBB’s success in driving the annuals category forward across the wider market and reinforces its No.1 status in the annuals sector. LBB firmly believes high visibility at retail is key to driving impulse sales and has been successful in placing thousands of dedicated FSDUs, as well as POS material, in major retailers.

Matthew Reynolds, MD at Little Brother Books, commented: “Our mid-year annuals and Gaming Guides launching this season are testament to our success in refreshing this market and I’m thrilled that we have six titles to delight parents and children alike this summer with six of the hottest properties in the market. Despite 2020’s challenges, Little Brother Books once again dominated the annuals market, and we retained our position as the number one publisher in this sector for the third consecutive year with unrivalled distribution for our leading brands. 2021 is shaping up to be even more successful with other major retailers coming onboard, as well as exciting new brands joining our portfolio.”

To find out more, contact Little Brother Books on 01392 982082 or [email protected].

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On the first day of Christmas, Santa gave to me a copy of the truly pop-tastic Little Mix Special 2021 Edition by Pop Winners.

On the second day I got the Shoot 2021 Annual, crammed full of quizzes, the latest team & player info, plus exclusive football interviews!

I roamed into the third day of Christmas with the roar-some World of Dinosaurs 2021 Edition from The Natural History Museum. Who doesn’t like a dinosaur, and this annual is filled with them all!

On the fourth day I opened the legendary Beano Annual 2021. It’s a sure-fire classic!

The fifth day was all about L.O.L. Surprise and O.M.G. (Outrageous Millenial Girls) 2021 Annuals.  They are rocking it.

Day Six of Christmas was a day of gaming when I opened GamesWarrior’s 2021 Ultimate Guide to Fortnite, packed full of hints, tips and all the jargon explained.

And on the seventh day of Christmas Barbie popped up – I loved all her styles and fashions, and it shows in her official 2021 Annual!

On day eight Santa decided it was time for me to learn about wrestling and I opened the WWE 2021 Annual and now I know how to perform the moves like the best of them!

On the ninth day of Christmas I worked my way through all the best bits of the official CBeebies 2021 Annual.   What’s not to love, reading about the best TV shows for kids?

On day ten it was time to dig deep into GamesWarrior’s Ultimate Guide to Minecraft 2021 Edition ~ now I know all about awesome pro-builds.

Day eleven and hurray, it’s time to play, with the hot new girls on the block – the 2021 KindiKids Annual.

On the twelfth day of Christmas, Santa decided I now needed to get help in making games with the GamesWarrior’s Ultimate Guide to Roblox 2021 Edition.

And on Day Thirteen… there’s a day thirteen??  Yes, there is when there’s the Elf on The Shelf 2021 Annual that is still to be unwrapped and is packed full of fun ‘elfing’ activities!

Happy (Annual) Christmas from Little Brother Books!